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From the monthly archives: March 2019

We are pleased to present below all posts archived in 'March 2019'. If you still can't find what you are looking for, try using the search box.

Pet insurance: is it really worth it?

Posted on Monday, March 25, 2019
There’s no doubting it, pets are part of the family. A decade ago, if you’d told me that pet owners would be taking out insurance to protect themselves from vet bills, I’d have thought you were mad. But the fact is that today some pet owners are forking out more for their pet’s health insurance than they pay for their own.  Like any insurance though, it’s important to know the ins and outs of what you’ve paid for, and what’s actually covered. It’s not uncommon for a pet to suffer an injury or illness, and their owner to be told that the insurance won’t cover it for one reason or another. On last Friday’s episode of A Current Affair, I shared my tips for taking out pet insurance: Guru tip 1 – if you can’t face the thought of forking out for the eye-watering cost of full comprehensive cover, I’d suggest taking out emergency injury and illness cover as a minimum. At least this way you’re covered if something goes wrong ... Read the rest of entry »

What’s in a name?

Posted on Tuesday, March 19, 2019
Apple was inspired by Steve Jobs’ love of fruit, Reebok was named after a South African antelope and Google reportedly started as a joke between friends. It’s easy to get over-awed when trying to come up with your business name, but here’s my tip: just have some fun with it! Step 1 – coming up with your name. There are lots of ways of coming up with a business name – it could be descriptive, abstract, based on colours, actions or words. I reckon asking your kids is a really good starting point. They’re really in tune with what’s attractive to them and won’t be biased by everything that’s going around in your head. Step 2 – make it real. Nobody wants to be dealing with joebloggs@yahoo.com when they’re doing business. In the age of spammers trying every tactic under the sun to get into your inbox, you need to be more professional than that. So the second step is checking whether your business name’s web domain is available, eg. joebloggs ... Read the rest of entry »

You're either a disruptor, or you're being disrupted!

Posted on Monday, March 11, 2019
Cast your mind back to 2009. Twitter was in its infancy, the iPad hadn’t been invented yet, and you could really only remember 4-5 phone numbers off the top of your head.   Fast forward just one decade, and the world has completely changed. Technological advances have disrupted every industry from food delivery to accounting, and your small business has to find a way to keep up.   Last night on Let’s Talk Business on the Macquarie Radio Network, I highlighted three careers that didn’t exist 10 years ago, that are now pivotal to your small business’ survival:   SEO Specialist – This person can be contracted by your small business to make sure that your website (you’ve got one, right?) is completely up to date with all the search engine keywords necessary to ensure you appear in Google searches when someone is looking for businesses like yours. If you don’t appear in Google searches, you’re in strife.   Cloud Architect – This pers ... Read the rest of entry »

Are your bank credit card reward points safe? I don’t think so!

Posted on Monday, March 11, 2019
Credit card companies know exactly how to market to our wishes. They know we love our points and rewards and we’re falling for their offers blindly. The issue is we become complacent with the points programs. The credit card rewards system goes a little something like this: the more money you spend, the more points you rack up. Once you hit a certain threshold, you can trade in those points for some kind of “reward”—usually appliances or flights. But the value of these rewards is questionable to say the least. Unsurprisingly, new analysis by financial comparison website RateCity has found some of the worst returns on cards are offered by the biggest banks. In some cases providers give customers just one quarter of a point for every dollar spent. To be rewarded a $200 SMEG kettle some of the worst value cards include: • ANZ’s Frequent Flyer — spend required $133,470. • Westpac’s Altitude Qantas — spend required $77,860. • NAB ... Read the rest of entry »

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